THE HEART&SOUL BEHIND THE BRAND: STOP WEARING LIES [OR YOU MIGHT DIE]
About
Stop Wearing Lies’ is more than a clothing business that is driven by sales. The goal is to create a movement that challenges people to think deeply about their life intellectually, philosophically, spiritually, and practically. It is not simply a product but instead it’s a message to question what they’ve been taught their entire life and to speculate deeper than popular or common belief and examine the motive behind traditional dogma of the modern world. It is a quest for Truth, the purpose of life, destiny, the heaviness of eternity, and the vanity of the things we prioritize in today’s society.
Fashion is the pinnacle of modern society. But it goes WAY deeper than the clothes we put on. But why? Remember why we wear clothes in the first place:
In Genesis 3 right after Adam and Eve eat the “forbidden” fruit it says,
"At that moment their eyes were opened, and they suddenly felt shame at their nakedness. So they sewed fig leaves together to cover themselves”
Genesis 3:7
They tried to cover themselves. This is exactly what we still do today, we see how far we fall short and try everything in our power to cover that up, in steps, GOD.
Later in Genesis 3:
"And the LORD God made clothing from animal skins for Adam and his wife."
Genesis 3:21
This is a shadow of the gospel and Jesus dying on the cross for us right from the first book of the Bible. GOD was saying: “we can’t save ourselves”
The same way YAH covered Adam and Eve in Eden is the same way Jesus covers all who believe in Him. YESHUA IS THE ONLY ONE WHO CAN SAVE. HE IS THE WAY, THE TRUTH, AND THE LIFE. NO GOES TO THE FATHER EXCEPT THROUGH HIM. Stop Wearing Lies means to receive, believe and live from, for, to, and through this truth.
So let this be YOUR sign to: Stop wearing lies
Mission
To use fashion as a powerful medium to spark conversations about purpose, identity, and faith. Our mission is to remind the world that true transformation and salvation cannot be found in trends, status, or self-sufficiency — but only through God. Every piece we create is designed to point back to Him.
Vision
To redefine the way the world experiences and interprets fashion by merging style with substance, creativity with conviction, and expression with faith. We aim to empower believers to confidently wear pieces that reflect their beliefs, spark meaningful dialogue, and inspire others to seek truth — ultimately shaping a culture where faith is boldly lived and visibly worn.